Martin Sanchez

Take 10 companies that deliver a great experience — chances are, you’ll find 10 very different customer satisfaction surveys that each of those companies rely on to improve their experiences. But regardless of what business objectives drive a survey, there is one thing that everyone can agree on: shorter surveys

Take 10 companies that deliver a great experience — chances are, you’ll find 10 very different customer satisfaction surveys that each of those companies rely on to improve their experiences. But regardless of what business objectives drive a survey, there is one thing that everyone can agree on: shorter surveys